Snapology Celebrates National STEM Day as Leader in Education Space

Snapology, the No. 1 children’s STEM/STEAM (Science, Technology, Engineering, Art, and Math) franchise and part of the world’s first Youth Enrichment franchise platform company Unleashed Brands, is celebrating National STEM Day (Nov. 8) after making tremendous strides in STEAM educational enrichment opportunities, franchise offerings, and helping millions of kids across the country develop foundational STEAM skills. The company is consistently seeing significant growth through franchise signings that will continue into 2023 as demand increases for STEAM-based learning programs nationwide.

Since its acquisition and joining Unleashed Brands in July of 2021, the brand has been able to elevate its franchise offerings by launching a reimagined Discovery Center, developing a new business model with “Snapology-in-Urban Air,” as well as continuing to offer mobile Snapology programs that allow franchisees to reach more families in the community. For franchisees, these redesigned business models offer a variety of revenue opportunities and the freedom to operate year-round. Year to date, the brand has opened 11 classrooms inside Urban Air Adventure Parks, seven community-based locations and two Discovery Center with one of the revamped Discovery Centers being the first-of-its-kind joint location with sister brand The Little Gym International.

Snapology has also invested in perfecting the customer experience by offering new membership programs and gamifying education through their “Passport” program, which aims to encourage children to take classes to earn stamps and degrees to win swag and other prizes. This program entices children to continue their Snapology classes by creating incentives for children to learn fundamental STEAM skills, develop critical social skills and create recurring revenue for franchisees.

Since the Unleashed Brands acquisition, Snapology has doubled franchise signings over the past year. In 2023, there are plans to open 15 new Discovery Center locations throughout the country, including debuts in New Braunfels and Cedar Park, TX, Lexington, SC, North Tampa, FL, Rogers, AR, Harrisonburg, VA, Troy, MI, San Diego, CA, and Lehi, UT.

“We’re incredibly grateful for our company’s growth and success which reflects on the progress being made to revolutionize the way kids learn about STEAM,” said Laura Coe, Brand President & CEO for Snapology. “This year, National STEM Day is extra special to our team as we reflect on our success but more importantly, the impact Snapology has made to inspire the next generation of STEAM leaders.”

The key to success has been the brand’s understanding and commitment to play an active role in inspiring the next generation of scientists, engineers and mathematicians through excitement in STEAM concepts at an early age. Snapology encourages social skills and teamwork by teaching science, technology, engineering, art, math, and literacy concepts in a fun way. The brand uses a research-based curriculum, designed to be inclusive to all learning abilities with a hands-on teaching approach that uses LEGO® Bricks and other building toys, along with coding, video game design and robotics that encourage the perfect mix of play, academic enrichment, and social development.